Customer Event:
See & Spray Myth Busting

What You'll Experience

This Customer Event is built around real equipment, real fields, and real questions from growers like you.

In‑field, hands‑on demonstrations: Get up close with John Deere See & Spray as it runs in actual field conditions. You’ll be able to walk the machine, watch the boom work, and see the system distinguish weeds from crop in real time.

Grower Q&A: Bring your toughest questions and real‑world scenarios. We’ll have open Q&A time so you can talk directly with operators, agronomists, and precision specialists about your acres, your weeds, and your current program.

Expert insights from Beck’s PFR and John Deere: Hear practical findings from Beck’s Practical Farm Research staff alongside John Deere product specialists. They’ll share side‑by‑side results, lessons learned, and clear guidance on where See & Spray fits (and where it doesn’t) in a modern herbicide strategy.

Myths We'll Be Busting

We're directly addressing the assumptions growers bring up the most, including: 

• "It doesn't fit the way I spray."
• "It doesn't work as well."
• "License fees are a rip off."
• "The tech is complicated"
• "The cameras don't work in dusty, shade, or low light."